CRM Case Study: Evangelical Christian Succeeds with Siemens

Company: Evangelical Christian Credit Union Industry: Finance Solution: Siemens Functionality: Call center Management Cost: Free. No registration Challenge: To improve overall communication ::: ECCU Succeeds with Siemens ::: Evangelical Christian Credit Union (ECCU) is a member-owned financial cooperative serving evangelical organizations and individuals worldwide. Headquartered in Brea, Calif., with a regional office in Colorado Springs, [...]

CRM Case Study: BBVA Succeeds with SAP CRM

Company: BBVA Industry: Finance Solution: SAP CRM Functionality: Sales force automation Cost: Free. No registration Challenge: To improve efficiency of the sales force and cut paperwork ::: BBVA Succeeds with SAP CRM ::: BBVA was finding it increasingly difficult to maintain a close and responsive business relationship with its thousands of customers in the absence [...]

CRM Case Study: Royal Bank succeeds with Teradata

Company: Royal Bank Canada Industry: Banking Solution: Teradata Functionality: Customer Service Cost: Free Challenge: To improve customer experience ::: Teradata provides the Analytics backbone to the Royal Bank ::: Royal Bank was founded in Nova Scotia and it has been around since 1864. In pursuing a customer relationship management (CRM) business strategy, the stated objective [...]

CRM Case Study: Saffron succeeds with MessagePad

Company: Saffron Building Society Industry: Banking Solution: MessagePad Functionality: Customer Service Cost: Free Challenge: A call center technology for covering burgeoning customer calls ::: One-stop customer service from MessagePad for Saffron ::: Saffron Building Society (Saffron) offers financial solutions and has 12 branches in England. The company was considering outsourcing a part of its customer [...]

CRM Case Study: Austria’s Largest Bank Accelerates Data Mining With KXEN

Company: Austria Creditanstalt Industry: Banking Solution: KXEN Functionality: Data mining Cost: Free. No registration. Challenge: Accurate and speedy marketing maneuvers ::: Austria’s Largest Bank Accelerates Data Mining With KXEN ::: Austria Creditanstalt, which is Austria’s largest bank, has taken the lead in that country for using CRM to attract customers and generate additional business. In [...]

CRM Case Study: Lloyd Sadd happy with SalesLogix CRM

Company: Lloyd Sad Insurance Industry: Insurance Solution: SalesLogix Functionality: Sales force automation Cost: Free. No registration. Challenge: Tracking client communication ::: Lloyd Sadd happy with SalesLogix CRM ::: When Alberta-based Lloyd Sadd Insurance decided to deploy a CRM system in 2002, it wanted one that could be deployed enterprise-wide, eliminate multiple databases, and offer a [...]

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