CRM
Posted on June 20th, 2008 by admin
voicesofcrm.blogs.techtarget.com
June 20th, 2008
::: Jeanne Bliss on chief customer officers :::
An interesting podcast by Jeanne Bliss in which she discusses the important role of the Chief Customer Officer.
A chief customer officer needs to be like Tom Sawyer, says Jeanne Bliss, author of “Chief Customer Officer, Getting past Lip Service to Passionate Action.†The role of chief customer officer, customer experience officer, or simply a group of people responsible for the voice of the customer with in an organization, has been around for many years and is gaining traction. However, creating the position and finding the right person to fill it comes with some challenges.
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