So many times we have seen as an industry people not really understanding Multi level Marketing, and because of that, truly do the industry a disservice by leaving the industry, and then saying bad things about it. True, charlatans are in every industry, but if they had only known and embraced the three secrets that I am going to cover, it might have ended up a different result.
Who really knows?
But there are Three Secrets that can make Multi level Marketing a whole lot more likely to create a Success in your life than a failure.
Ok....what are the three secrets?
1) You MUST Understand that it is about LEVERAGE.
You have heard this before. But understand why leverage is so important: Leveraging time is the single greatest secret of the wealthy. They understand that if you leverage your time, you can then create an army doing the job that normally one person would do by himself, thus creating greater effort and results.
You MUST leverage your time and income to create wealth. Yes, you must work very hard, but having 25 others working towards building your business as well as their business is the most powerful form of leverage there is. All corporations leverage other people's efforts, and then combine all the employees efforts to create a business!
Multi Level marketing does the same thing. It allows you to build a team of distributors and then leverage their time and effort, and combined with yours, can potentially build a solid business.
There is NO wealth of any kind if there is no leverage. You either are leveraging effort, time, money, or people. Multi level Marketing allows you to leverage all 4.
2) You MUST understand that it is about DUPLICATION.
We all have heard this before many times: You gotta DUPLICATE!
But what exactly do you duplicate in Multi level marketing? Simple. You duplicate TASKS, and then form them into a PROCESS that is step by step path to Success.
You cannot duplicate personalities, we know that. But you CAN duplicate the tasks that are necessary to create the results that will form a Success in Multi level Marketing.
The tasks you duplicate are prospecting, contacting, presenting, following up,and getting the decision. You also duplicate training, recruiting, building for events, and getting a new distributor started, among other tasks as well.
3) You MUST understand that it's about MULTIPLICATION.
Get this Secret: Duplication creates paychecks. Multiplication creates wealth in Multi level Marketing.
What do you multiply?
LEADERSHIP. You MUST multiply Leaders in your group, and they must multiply the duplication process, and results with their team.
Multi level Marketing should be called "Multiplication marketing," as it truly is about MULTIPLICATION, not just duplication.
That is why most people fail in Multi level Marketing. They focus on Duplication, but never Multiplication. You MUST Multiply Leaders and Leadership in your group. If you don't, your business will never create the Power within it that creates wealth.
If you multiply Leadership in your group, and duplicate tasks and processes by leveraging your's and other people's time and effort, you will have discovered the True Secret of Success in Multi level Marketing.
About the Author:
Doug Firebaugh is one of the top MLM Network Marketing Trainers in the world. Over a million people a month read his training ezine. He spent the last 7 years traveling the world speaking and training on Success. He lives in Birmingham Michigan, and you can receive a FREE subscription to his training ezine- The MLM Success HEAT- at: http://www.passionfire.com/pf_heat_4.html http://www.passionfire.com