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Marketing Automation Articles


1 Build Links And Your Brand: Article Marketing Delivers
Many online marketers have crowed about the value of writing and publishing articles for branding and credibility. A few have mentioned the effects articles can have on the links to your site and therefore your search engine rankings ... Author: Garrett French
2 Ten Reasons Why Online Surveys Are The Future Of Marketing
Customers are tough cookies. They’re extremely media aware and increasingly cynical – it’s a clever marketeer who can get under their skin. Online surveys reinvent the traditional format and offer a unique way of interaction – all the benefits of the internet without the programming. Here are ten reasons why they may be the silver bullet marketeers’ need, complete with examples supplied by Martin Day ...
3 Planning Procedures For Building Effective Management Systems: Phase II
Have you ever had the opportunity to watch the construction of a large building? The daily progress from foundation to top floor is truly amazing, and if you’re like me, you wonder “how does it all happen?� The answer: it takes a lot of planning ...
4 Marketing Success Defined
How do you personally define success? High income? Substantial net worth? A fine home? Peer recognition? On a personal basis, there are likely almost as many definitions of success as there are people in the world. In marketing, though, there are just four measurable ...
5 8 Procedures To Take Control Of Sales And Marketing
We’re sprinting toward that million dollar mark...and we’re only a couple strides away. Decreasing inventory carried us over the first hurdle, and last week reducing Accounts Receivable sped us through the half-way mark. We’re making great time, so let’s bring on the next mile marker – marketing and sales ...
6 Implementation Procedures For Building Effective Management Systems: Phase IV
In Phase I, we learned how your organization specifies the project mission, objectives and effectiveness criteria. Phase II entailed setting requirements for project tools, budgets and schedules to manage your project. Phase III taught us about identifying and testing processes within the system ...
7 Re-Discovery Procedures For Building Effective Management Systems: Phase V
Last year marked the 200th anniversary of the expedition of Lewis & Clark, and much has been written about their remarkable journey up the Missouri River and onto the Pacific. This band of explorers was aptly named The Corps of Discovery. In reality, The Corps made two trips, the second being their return. It is likely that the unheralded return journey ...
8 "How To Sell Your Complex Products Or Services With 'Two-Step' Marketing"
Summary: It's difficult to sell complex products or services using traditional advertising methods. You can use "two-step" marketing to both educate your target audience and establish yourself as a trusted advisor. Result: more sales. It's getting more difficult and expensive to sell products and services, (especially complex ones) using traditional advertising approaches. ...
9 The Fine Art Of Relationship Marketing
The buzzword these days is “relationship� marketing. Just what is it? And why is it important? Relationship marketing is so much more than “networking. It’s gathering support of your friends, peers, and business contacts. It’s developing strong, lasting, unique relationships with your most valuable asset, your customer. It’s what keeps people “coming back for more.� ...
10 Top Five 2005 Required Marketing Tips Needed To Succeed Updated
When marketing your practice, as well as designing your brochure, web site, business card, flier, advertisement, or other marketing efforts, we recommend investing the time and effort needed to effectively address all these tips ...

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