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CRM Articles


Is CRM Technology Living Up To The Hype?
Over the last few years the buzz about CRM (Customer Relationship Management) has grown extensively. It seems that every Sales & Marketing executive is talking about it. A study conducted by Jupiter Media Metrix found that U.S. businesses spent more than $5.2 billion in CRM technology software in 20...
By: Mark Levit

CRM -- Turning Customers Into Clients
Estimates that 20 percent of customers account for 80 percent of total revenues in some businesses is a wake-up call! Finding new business a climate like that is expensive, and often unrewarding. As Barry Stamos points out in “'Best' Customers: More Profitable Relationships” (Email Marketing Newslet...
By: Bill Willard

Microsoft CRM Conversation Gateway: VOIP - Implementation & Customization
Microsoft CRM is winning market share step-by-step from such the traditional CRM providers as Siebel, Saleslogix. In this article we’ll show Microsoft Business Solutions CRM potential in the VoIP direction. Nowadays VOIP-based technologies and Instant Messaging Systems are getting wider and wider sp...
By: Andrew Karasev

CRM For Beginners – Customer Relationship Management Basics
In order to maintain a successful business, the business must understand and maintain a positive relationship with its customers. Customer Relationship Management (CRM) is the process of bringing the customer and the company closer together. There are many different areas in which Customer Relations...
By: Matt Hogansworth

What You Need To Know About CRM
Customer Relationship Management (abbreviated CRM) is a very hot topic among businesses. CRM is such a hot topic because it is a way for businesses to connect with their customers, increase profits, and have better customer service. There are several things that you need to know about CRM. 1. It’s a...
By: Frank Dazerton