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Side-by-Side CRM Vendor Comparison

 

Company

CRM Features

Company Strengths

Cost

Infusion Software

Suited For: Small, Mid-size Companies

Marketing Automation, Sales Force Automation, Contact Management, Complete Email Management, Email Deliverability Assurance Programs, Integrated Shopping Cart, Automatic Credit Cart Processing, Powerful List Management, Lead Generation Web Forms, Online Sale Forms, Billing & Accounting, Affiliate Tracking, Calendaring & Tasks, Company File Box, Individual & Company Templates, Flexible Reporting
  • Complete all-in-one hosted solution for small businesses
  • Auto-pilot marketing including email, direct mail, fax and voice broadcast
  • Unlimited technical support with only 2 min. average wait time
  • Online training, basic implementation and monthly upgrades included
Licensing & Setup: $4,697 Monthly Membership: $297/month (includes first 5 users)
CNP

Suited For: Companies

Sales Forecasting, Lead Analysis, Reporting, Corporate Calendar, Email Management, Outlook Synchronization, Dashboard, Salesforce Automation, Opportunity Tracking, Sales Pipeline Tracking, Graphical Charts, Sales Team Management, Order Management, Project Management
  • Increased Sales Effectiveness: The most productive lead sources and sales staff are clearly identified on graphical charts.
  • Greater Sales Reach: Use the email marketing capabilities to execute and measure new promotional campaigns.
  • Reduced Administrative Costs: Information is only typed in once - CRM, product catalog, proposals, invoicing, customer service, project and resource management - all share the same data.
  • Improved Efficiency: Everyone in the business knows right away where to find information, without wasting time looking for it.
  • Happier Customers (and better customer retention!): Dealing with employees who now know more about them and what’s going on in their account.
  • Better Management: Sales pipelines that are much better understood provide clear visibility of any business upturn or downturn well before it represents an opportunity or risk for the business. 
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