Microsoft
Suited For: Small, Mid-size, Large Companies
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Opportunity management, Sales process management, Quotes, Order management, Sales force management, Email/Direct Marketing, Case/Service management, Email Response anagement, E-mail management, Searchable knowledge base, Marketing campaign management
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- Highly customizable CRM application/platform
- Familiar Microsoft Outlook-like user interface
- Robust reporting engine for shareing between users in a variety of formats, including Excel, HTML, PDF, XML and CSV.
- Attractive pricing model for small and medium business
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N/A
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Aprimo
Suited For: Companies
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Marcom & Production Management, Fulfillment & Delivery Management, Planning & Financial Management, Customer Dialogue Management, Lead Management
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- Aprimo's suite of CRM products encompasses the technology spectrum of Marketing Resource Management and Campaign Management software.
- Pure play specialist in marketing automation
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N/A
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