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Side-by-Side CRM Vendor Comparison

 

Company

CRM Features

Company Strengths

Cost

Infor

Suited For: Large Companies

Sales Force Automation, Interactive Selling, Order Collaboration/Configuration, Inbound Marketing, Outbound Marketing, Marketing Resource Management, Customer Service
  • Run campaigns that align with your customers' preferences
  • Tightly integrate marketing across all inbound and outbound channels
  • Manage marketing and sales resources more efficiently
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Aurum

Suited For: Companies
AURUM INTERACTIVE SELLING, ENTERPRISE INTEGRATION FRAMEWORK, AURUM CUSTOMER ENTERPRISE
  • Aurum's technology is created to assist leading companies benefit from improved processes and productivity.
  • Aurum is the only Customer Relationship Management vendor to offer a complete, fully integrated CRM system including opportunity and account management, an Interactive Selling Solution, and prepackaged enterprise integration.
  • Business intelligence is the cornerstone of Aurum's value building technology. Rather than just capturing information, the Aurum solution processes data into business intelligence which is then used by customers, salespeople, service personnel, and corporate management to benefit the vendor-customer relationship.
  • Business moves at the speed of change. Aurum's goal is to rapidly get our customers up and benefiting from Aurum's solution, while maintaining processes to ensure the success of each project.
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