FrontRange™ GoldMine® Named a “Strong Performer” by Independent Research Firm
Independent Research Report cites “quick deployment and low total cost of ownership” of GoldMine
Dublin, CA Wednesday, March 21, 2007
FrontRangeTM GoldMine® Corporate Edition was recognized as a “Strong Performer” in the recent edition of “The Forrester WaveTM: Midmarket CRM Suites, Q1 2007” (February 2007) released last month.
In her accompanying commentary, “The Forrester Wave™: Vendor Summary, Q1 2007,” Forrester Senior Analyst Liz Herbert wrote the “quick deployment and low total cost of ownership” of GoldMine and called the software a “strong prepackaged” solution.
“The GoldMine product line is moving beyond its contact manager roots with GoldMine Corporate Edition, and it plans to move up another rung with the upcoming release of GoldMine Enterprise Edition… making the vendor a strong player in the customer relationship management (CRM) market for smaller businesses,” wrote Herbert.
To prepare for the report, Forrester conducted a survey in July, August, and September 2006 of 15 CRM vendor products. Forrester analysts also spoke with 28 vendor-supplied references. Forrester analyzed vendor financial performance and defined the size and growth trajectory of the worldwide CRM applications market.
In early February, FrontRange announced the general availability of FrontRangeTM GoldMine® Enterprise Edition. The latest version of the award-winning software features rapid configuration of the solution to deliver faster time to benefit, higher ease of use and a lower total cost of ownership than other existing CRM applications.
“The days of the complex and business-unfriendly CRM system that took months to install and even longer to really work have passed,” said Kevin J. Smith, Vice President of Products for FrontRange Solutions. “Customers want lots of powerful and flexible features, but in a product that is quick to implement and easy to live with every day.”
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