Eastland Shoe Corp. deploys eGain OnDemand to provide superior email customer service and enhance its brand

Mountain View, Calif. (March 9, 2006): eGain Communications Corporation
(OTC: EGAN.OB), provider of the industry’s top-rated customer service and contact center software* for in-house or on-demand deployment, today announced that Eastland Shoe Corp, a long-time producer of classic American styled footwear, has selected eGain OnDemand™ to route, track, and resolve email-based customer service inquiries. In the future, the company also plans to add eGain’s web self-service and chat solutions as it builds a multichannel customer interaction hub to further enhance its consumers’ online experience.

The industry’s first on-demand eService software, eGain OnDemand has been used by companies of all sizes, including large enterprises, for over seven years. The solution includes hosted versions of integrated best-in-class applications for web self-service, email management, chat, web collaboration, call tracking, case management, e-alert management and contact center knowledge management. Eastland selected eGain over other providers because of the strong workflow features, scalability, and comprehensive self-service capabilities of eGain OnDemand and eGain’s deep experience in the retail sector. Flexible deployment options also played a key role in Eastland’s decision to choose eGain. With eGain OnDemand, Eastland was able to get up and running quickly with the option of bringing the solution in-house later, based on evolving business requirements.

“Customer service excellence is a key component of Eastland’s core values,” said Joshua Klein, Eastland’s Business Development Manager. “With eGain OnDemand, we are able to provide our customers with quicker, more accurate, and more consistent customer service interactions. The solution has dramatically improved our customer service quality and effectiveness.”

“eGain OnDemand helps businesses rapidly set up customer interaction hubs for effective, efficient, and consistent multichannel customer service and improved contact center performance,” said Ashu Roy, CEO of eGain. “We are happy to welcome Eastland to our long list of eGain OnDemand and retail customers.”

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