Amp’d Selects Amdocs to Bring Premium Content and Services to Its Subscribers
ST. LOUIS, MO - January 10, 2007 - Amdocs (NYSE: DOX), the leading provider of software and services to enable integrated customer management and the intentional customer experience TM, today announced that Amp’d Mobile selected Amdocs’ Qpass digital commerce platform to support and efficiently manage third party content and services offered by Amp’d, the pioneer of fully integrated mobile entertainment. Amdocs will also provide maintenance and support services to Amp’d Mobile.
By centralizing the digital commerce function with Amdocs, Amp’d subscribers will now have access to a wealth of new content and services for use on all Amp’d handsets. These content and services include premium SMS services, chat, voting, and personalization as well as innovative applications and ring tones. In addition, Amdocs’ Qpass solution will act as a point of control to help Amp’d enforce business policies and service standards across its third-party content providers to ensure a consistent and personalized customer experience for its subscribers.
“Amdocs’ Qpass Digital Commerce Management solution will further enhance our subscribers’ experience by giving them access to exciting and innovative content and services,” said Mike McSherry, senior vice president of emerging technologies, Amp’d. “We are continually looking for ways to bring new and exciting content and services to our customers and partnering with Amdocs helps us meet that goal.”
The multi-year agreement marks the launch of new third-party content services offered by Amp’d. Amdocs’ Qpass digital commerce platform will support merchant and offer management, promotions management, payments, customer care, financial reporting and settlement for Amp’d and its third-party merchants, including retailers and entertainment companies selling premium content services.
“The Yankee Group estimates that mobile “infotainment” content will continue to grow and generate more than $70 billion in revenues worldwide by 2010,” said Michael Matthews, Amdocs chief marketing officer. “Amp’d is an innovative company and is at the forefront of entertainment and digital content services. Amdocs is very pleased to help Amp’d grow its content and services revenue, support the launch of its new services, and create intentional customer experiences for its subscribers.”
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