Amdocs Announces Project to Upgrade Core Business Platform Systems for Sensis, Australia’s Largest Information Services Provider; Extends Managed Services Agreement
ST. LOUIS, MO and MELBOURNE, Australia - November 20, 2006 - Amdocs (NYSE: DOX), the leading provider of software and services to enable integrated customer management and the intentional customer experience™, and Sensis Pty Ltd, a leading provider of directory, advertising and information services, announced today that Sensis has selected Amdocs to upgrade and consolidate its front- and back-office systems onto a single Amdocs platform and has extended its managed services agreement with Amdocs by five years. Amdocs will help Sensis modernize its operational systems, particularly for the provider’s growing interactive advertising activities, helping Sensis improve operational efficiency and deliver new services to the market faster.
Amdocs will continue to provide Sensis with complete data center and facility management, software maintenance and support services for its advertising core business platform. Under the terms of the new agreement, Amdocs will also consolidate its print and online customer base. The project calls for Amdocs to implement a single Amdocs platform — an integrated, Web-based suite of customer-centric business applications. The Amdocs suite will support Sensis’ production, sales, marketing, customer care, billing, and assurance capabilities, allowing for faster time to market for new products in the print, online and interactive advertising and an improved customer experience.
“We always strive to deliver the best possible service for customers and we will continually invest in our business operations to reach that goal,” said Mr. David McEwen, general manager, Production and Care, Sensis. “Amdocs has proven to be a trusted partner through the years and has an in-depth understanding of our business. We’re confident that this continued relationship will help us maintain our leading position in the Australian market.”
Sensis will also benefit from the new platform’s enhanced capabilities surrounding digital advertising. Some of the key modules that will support this include: Amdocs Content Management, Amdocs Rater, Amdocs Product Designer, Syndication, Partner Management, and Order Management. Amdocs has been managing the platforms that support the Yellow Pages® (now rebranded Yellow™) and White Pages® directories (managed by Sensis) since the late 1980’s.
“As the directory services industry shifts its focus to interactive advertising and the digital media market, information service providers must ensure that their current operations can support these capabilities as well as their traditional offerings,” said Michael Matthews, chief marketing officer at Amdocs. “With the implementation of the single Amdocs platform, Sensis is taking the necessary steps to grow in its industry, while also delivering a superior customer experience.”
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