HMC Uses RightNow Across 50 Countries to Provide Premium Hotels with Exceptional Customer Experiences
Leading Provider of Customer Loyalty Programs for the Hospitality Industry Delivers Top-Tier Service with RightNow Solutions
Bozeman, MONT. (February 6, 2007) — RightNow(R) Technologies (NASDAQ: RNOW) today announced that Hospitality Marketing Concepts (HMC), a leading provider of customer loyalty programs for the hospitality industry, is using RightNow solutions in 50 countries and 10 languages. HMC uses RightNow to provide its clients, which include the world’s leading hotel brands, with extremely responsive service that meets the highest standards of professionalism and courtesy.
“RightNow provides an exceptionally powerful and flexible system for delivering a superior customer experience,” said Mokhtar Ramadan, CEO at HMC. “Our implementation of RightNow will help us achieve even higher program renewal rates and improve our ability to help our hospitality clients strengthen their customer relationships.”
In addition to providing customer service to hundreds of thousands of paid membership loyalty program members, HMC’s decision to implement RightNow was made in part by its introduction of Voilà Hotel Rewards, a new points-based guest loyalty program. HMC needed to bolster its technology environment to handle increased activity. RightNow’s on demand delivery model enabled HMC to link all of its employees around the world through a single system without making costly investments in IT infrastructure. With RightNow, HMC is managing customer experiences across all geographies and all communication channels: voice, email and web. HMC is also integrating RightNow with its internally developed customer relationship management (CRM) application, to give its service representatives worldwide full visibility into all the customer data they need to quickly and effectively answer questions and resolve issues.
Filed under: RightNow
