KANA Receives Two Readers’ Choice Awards from KMWorld Magazine
KANA Recognized as a Market Leader in Email Management and Knowledge Management
MENLO PARK, Calif., January 10, 2007 – Kana Software, Inc. (OTCBB: KANA.OB), a world leader in multi-channel customer service, today announced it has received two 2007 Readers’ Choice Awards from KMWorld magazine, garnering recognition in the technology areas of email management and knowledge management. The acknowledgement by KMWorld readers is further validation of the performance and business value of KANA’s multi-channel customer service solutions.
KMWorld conducts polls each year to gauge which technology companies its readers view as leaders in their respective sectors. Responses were provided through the Internet and at the KMWorld & Intranets 2006 Conference and Exposition, and the results are featured in the January 2007 issue of KMWorld magazine.
“We wanted to measure the elusive ‘Q-factor,’ or brand familiarity, of the leading vendors in our various marketplaces,” said KMWorld publisher Andy Moore. “All of our outreach efforts – whether the magazine, Web events, white papers, conferences – are aimed at connecting buyers of information technology with sellers. We wanted to see how knowledgeable our readers are as a result.”
He added, “Even though there were a few surprises, we were pleased that KMWorld readers really have a solid grasp – and definite opinions – of the marketplace and the many players within it.”
Leading organizations around the world rely on KANA’s integrated solutions to deliver accurate, consistent and timely service across channels, including email, chat, call centers and Web self-service. By delivering an exemplary service experience regardless of how customers choose to communicate, these businesses foster greater satisfaction and loyalty, resulting in increased revenues and improvements to the bottom line.
“KMWorld readers represent the voice of the market as well as our customers and prospects, so we’re thrilled to be recognized as a leader in email management and knowledge management,” said Marchai Bruchey, chief marketing officer at KANA. “We could not ask for more significant validation, and we look forward to continue bringing first-class customer service solutions to market in 2007 and beyond.”
Filed under: Kana
