Surado CRM Receives Top Scores in Technology Evaluation Review
Surado Rated #1 in 4 out of 6 categories when compared to other Leading CRM Vendors in the B2B market space
Riverside, CA, September 6, 2006 - Surado Solutions, the emerging innovator in Customer Relationship Management (CRM) solutions for small to medium sized enterprises, today announced that Technology Evaluation Centers (TEC) completed their extensive review of Surado CRM covering core areas of CRM as well as Surado’s innovative CRM solutions. Surado CRM scored the highest rankings in all core CRM functionalities — Sales Force Automation, Customer Service and Support, Marketing Automation and Partner Management.
The review by TEC aimed to provide CRM project managers an overview of solutions prior to making a CRM investment covered key components of CRM including contact and account management, sales management, marketing management, customer service/ support and integration.
Surado has always distinguished itself by providing more innovative out of the box solutions. TEC made it a point to cover these features which include Custom Screen Designers, Project Management with Integration with MS Project Manager, Organograms (Organizational Charting) and Dynamic Workflows.
“SMBs seeking CRM solutions should consider adding Surado 5.0 to their list of applications for evaluation for its ease of use (which may lead to a quicker and higher adoption rate, a key factor in any successful implementation). Its feature-rich quality and comparatively lower cost allows Surado 5.0 to have higher value per functionality” said Osman Baig and Shahid Hannan of TEC. “Surado CRM 5.1 provides functionality for power users and enterprise system administrators who need the capability to create sophisticated custom screen and work flows with “programming” level control. The areas of custom screens, integrated work flow, and automated business rules have gone through a major overhaul compared to Surado 5.0, with over 100 new functions. Users will now be able to consolidate other stand-alone applications developed in Microsoft Access or other databases to be fully integrated as part of the Surado CRM system.”
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