CDC Software Partners with Leading UK Mortgage Solutions Provider Dashboard Enterprises
NORTHAMPTON, UK - August 8, 2006 - CDC Software, a wholly owned subsidiary of CDC Corporation (NASDAQ: CHINA) and a provider of enterprise software applications, today announced that it has partnered with Dashboard Enterprises to extend its reach and depth of experience in the UK mortgage sector. London-based Dashboard Enterprises is a leading consultancy and provider of IT solutions to mid sized mortgage intermediaries in the UK. As part of the partnership, Dashboard Enterprises will sell, support and develop CDC Software’s Pivotal CRM Suite, a modular suite of business applications for automating and integrating the business processes of sales, marketing, service, partner relationship management and interactive selling. This deal reaffirms CDC Software’s commitment to its partners following the launch of its Global Franchise Partner Programme earlier this year.
“In order to complete our end-to-end solutions offering, we were looking to partner with a best-of-breed industry specialist CRM provider that would meet the needs of our existing customers and the demands of such a niche market. Having examined the current market, Pivotal CRM had the largest presence amongst the top UK mortgage brokers and ultimately it proved to be the application that met the requirements demanded by the industry,” commented David Alymer, Joint Managing Director, Dashboard Enterprises. “We are extremely pleased to work with CDC and Pivotal to bring to the market a proven, affordable product offering to help mortgage brokers realise their business goals to increase productivity and boost profitability.”
“Customer centricity is about more than just selling; it’s about understanding your customers’ lending needs now and anticipating their future requirements. By giving brokers the tools needed to examine their client relations and streamline their business processes, mortgage lenders can help build relationships, trust and ultimately reputation. With these three elements alone, mortgage lenders are able to place customers at the heart of their business and realise the benefits of more effective customer interactions, which will ultimately give them the edge over their competitors,” commented Mark Carlile, UK Managing Director, CDC Software.
The agreement will allow Dashboard Enterprises to develop, implement, customise and support the entire Pivotal CRM suite for its customers including; Pivotal SalesTM, ServiceTM, Partner ManagementTM and MarketingTM. The deal also includes Pivotal MarketFirstTM - a comprehensive marketing automation application designed for the closed loop management of multi-channel campaigns and marketing processes. Pivotal eService and ePartner portals allow its customers to gain access to critical business information online 24/7.
Pivotal Analytics, a complete end-to-end business intelligence solution, will enable Dashboard customers to gain greater insight from their CRM data, giving users the ability to analyse data, identify trends and make better-informed business decisions, faster.
Filed under: Pivotal
